Lorraine Howell

Lorraine Howell has spent a career helping others make quality connections with their most important customers, business partners and the media. She is the founder and owner of Media Skills Training, a consulting and coaching firm delivering expertise in message development, presentation skills, networking, and media interview skills. Lorraine is also a part-time instructor at the UW Technical Management MBA program. She spent over a dozen years as a television news and talk show producer, specializing in stories with top newsmakers and issues of the day. Howell is the author of Give Your Elevator Speech a Lift! and has worked with many well-respected companies, including Starbucks Coffee Company, Vulcan Inc., The Seattle Times, Group Health Cooperative, Children's Hospital & Regional Medical Center, ZymoGenetics, Edelman Public Relations
Worldwide, and the US Small Business Administration.

Sessions

Keynote Presentation: Give Your Elevator Speech a Lift! How to Craft Your Own 30-Second Commercial

Every business professional needs a clear, concise, and engaging answer to the question "What do you do?" In this interactive session participants will learn:

- How to articulate your value as a translator or interpreter in the marketplace

- How to identify your target market...

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